Finance of America brand consolidation When Finance of America announced its intention to acquire then-industry leader…
Tag: New American Funding
NAF rebrands initiative designed to boost Black homeownership
Multichannel mortgage lender New American Funding (NAF) announced this week the relaunch of its initiative designed…
NAF subsidiary launches map tool for intel on cash homebuying trends
NAF Cash, a subsidiary of multichannel mortgage lender New American Funding (NAF), announced on Tuesday the…
NAF’s Shannon Robinson updates the status of reverse mortgage business in 2024
Multichannel lender New American Funding (NAF) is going big on reverse mortgages. As already evidenced by…
Are reverse mortgages for purchase a ‘sleeping giant?’ Pros are split
According to the most recent annual report to Congress by the U.S. Department of Housing and…
NAF’s reverse division looks to tell new product stories with ‘Old Wives’
The reverse mortgage industry is no stranger to novel marketing campaigns, and it has often made…