Finance of America brand consolidation When Finance of America announced its intention to acquire then-industry leader…
Tag: Marketing
Why digital marketing is important for lenders and loan officers
97% of consumers search for local businesses online, and 78% of marketers report that digital marketing…
Total Expert launches marketplace for marketing technologies
Customer engagement platform Total Expert is launching a marketplace this week for financial institutions to build…
Dunmor adds to its business-purpose lending team
Los Angeles-based Dunmor, a technology-enabled lender that specializes in loans for residential real estate investors, has…
One year after expansion, Guaranteed Rate remains bullish on reverse mortgages
Increased adoption When asked about how reverse mortgage business is going in the first half of…
NAF’s reverse division looks to tell new product stories with ‘Old Wives’
The reverse mortgage industry is no stranger to novel marketing campaigns, and it has often made…
NAMB partners with Roomvu on digital marketing efforts
The National Association of Mortgage Brokers (NAMB) announced a partnership with artificial intelligence (AI)-based video marketing…
Ryan Serhant launches broad-based sales training tool
Ryan Serhant — the acclaimed real estate broker, media personality and serial entrepreneur — is moving…